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Making your website accessibility to the user at large is good, but making it accessible to users with disabilities, is not only the right thing to do, it's the smart thing to do. Programming with accessibility standards allows your website to be navigated by aiding software, such as, screen readers which ensure you leave no one out of your website's reach.
The following Web Usability and Accessibility slideshow will help you with the most important concepts so that you can easily and effectively put them into practice.