I called in the expert for this article. Mikkel has spent many an hour learning and discovering the way the search engine world works. Here are his thoughts on choosing keywords for your home page….
Most Internet users rely on search engines like Google™, Yahoo!®, MSN® Search, AOL® Search, etc. when searching for content on the Internet. This means that if you want to claim your share of the booming Internet market, you must ensure that the search engines are directing visitors to your Web site. In other words, you need to “search-engine optimize” your custom home page. The search engine optimization process begins with choosing the keywords for your site.
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