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» Archive for the ‘Search Engine Optimization’ Category

04Apr What is PageRank?

PageRank is a numeric value that represents how important a page is on the web. Google figures that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be. Also, the importance of [...]

04Apr Latent Semantic Indexing or LSI

Latent semantic indexing is the science of natural language processing. LSI analyzes relationships between words and is designed to distinguish naturally written text from keyword-stuffed documents. Latent semantic indexing considers natural and synonymous relationship between words.
For example, if you’re examining an article about an airplane, LSI will look for synonyms: aircraft, plane, aero plane. It [...]

04Apr Does the number of links from a page make a difference on you page rank?

Does the number of links from a page make a difference?
The total number of outbound links from a page makes a huge difference in the amount of PageRank transferred to each receiving page. A Web page with ten outbound links sends one tenth of the total available flow to the receiving page. A page linking [...]

01Apr Page Rank in Google

1. Google interprets a link from page A to page B as a vote, by page A, for page B. Google looks not only at the sheer volume of votes; among 100 other aspects it also analyzes the page that casts the vote. However, these aspects don’t count, when PageRank is calculated.
2. PageRank is based [...]

28Feb Search engine optimization

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds [...]

17Jan Building Links to your WebSite

One of the easiest was to start building links is to submit your site to leading general web directories and directories in your niche. Don’t just think of directories as being places that accept websites. Some of the best directories represent business partnerships and exist on sites like manufacturers you sell for, local government sites, [...]

13Jan Google’s Estimate of Keyword Value

You can view how much Google’s estimate of keyword value using this tool:
https://adwords.google.com/select/TrafficEstimatorSandbox
Here is the estimated value for credit cards:
https://adwords.google.com/select/TrafficEstimatorSandbox?save=save&keywords=credit%20cards&currency=USD&language=en
Enter some of your keywords here and see what Google thinks they are worth:
https://adwords.google.com/select/TrafficEstimatorSandbox

07Nov 7 Business Tips for Tough Times

During the Great Deppression, while most businesses perished, many actually rose to become great powers after the storm was over. Those who did, did so while getting better, by going out and trying to sell their better services to the public, by being proactive. They did not ask, what can customers do for us in [...]

19Oct Major Web Directories

This is a list of Major Web Directories and reviewed web guides. Web Directories
Business.com charges a $299 annual listing fee. Business.com is a purchase more for direct traffic than link popularity.
DMOZ - also known as the Open Directory Project - provides free listings, but it may take a while to get your site listed.
Gimpsy verb [...]

19Oct Bob Mutch recently rated 40 top directories

Bob Mutch recently rated 40 top directories based on their age, how many edu and gov links they have and whether or not they are listed in DMOZ and Yahoo!. I would contest that WhatUSeek isn’t a real directory, ISEDB is a directory of search engines and directories, and that Vlib.org should be counted as [...]